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A rowing challenge for global sustainability.


A rowing challenge for global sustainability.

This is the story of a beautiful year-long project on the theme of sustainability, sport and of course headwear.

The Enginoars, four engineers from the UK and Norway, contacted us in early 2022 to support them in the Atlantic Challengethe world’s toughest 4,800km row across the Atlantic in a special 8m long canoe where they have to eat, sleep and obviously rowing for about 40 days!

By participating in this competition they wanted to raise funds for Engineers Without Borders, a worldwide organization that believes that engineering can be a critical enabler of change that allows the planet, including all people and living beings, to thrive.

When we talked about the challenge and the values we share, like sports and caring for the environment and communities, the connection was immediate and the partnership started. Together we designed a sporty, stretchable cap and a comfy beanie, both made from recycled polyester.

It was an honor for us to be able to support and share together this incredible experience.

The Enginoars had a great experience partnering with Atlantis headwear. Their sustainably produced headwear was exactly what we were looking for to help us represent the Enginoars and Engineers without Borders brand. Not only did this contribute to our ability to grow our brand and recognisability, but it also enabled our supporters to become a part of the team and join our charitable cause. We greatly recommend Atlantis’ high quality customisable products and would recommend any individual or team seeking to grow their brand to work with them.” Rufus – Enginoars team

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